International Business Management, Marketing (track in Belgium)
Specializations
Programme to follow on
Programme type
Welcome! We foster a fun and multicultural community of adventurous, open-minded, and ambitious students and staff. Join this hands-on, practice-oriented marketing programme, taught in English and fully in Belgium. In 3 years, you will become a Moving Mind, a skilled marketer with a bright career ahead!
Our Bachelor’s in Business and Marketing offers two tracks: one fully in Belgium, the other across Europe. Explore both to find your next adventure!
Thinking of starting in September 2025?
- Register via the link below, to be invited you to our coming online info events.
- Watch our Webinar Recording for more info about the programme.
What is a professionally oriented bachelor?
International Business Management, Marketing (track in Belgium)
- Type: professional bachelor (your first or second bachelor degree)
- Campus: campus Proximus, Leuven
- Language of instruction: English
- Schedule: full-time
- Workload: 180 ECTS
- Duration: 3 years
- Tuition fee: check here
- Next intake: September 2025 (applications open in December 2024)
- Application deadline: May 1, 2025 (non-EU students requiring study visa for Belgium), August 31, 2025 (EU students)
My time at UCLL was life-changing. The practical learning gave me deep insights into the business world, making me ready for real-life challenges..
Desmond Eaglion Kaku
Alumnus BBM
Why study at UCLL?
🔺 Profession-oriented programmes ensure smooth transition to the job market;
🔺 Exchange semesters, mandatory (international) internship as well as double degree opportunities;
🔺 Modern well-equipped campus with a strong international vibe.
Why study in Leuven?
🔺 Only 25 km from Brussels and its international opportunities;
🔺 Top 40 best student cities in the world for international students (according to QS Best Student Cities Rankings 2024);
🔺 Big intellectual and scientific hub awarded by the European Commission as European Capital of Innovation 2020, voted European City of Sport 2021;
🔺 Inclusive city where diversity of backgrounds is cherished and English is widely spoken.
Why study in Belgium?
🔺Ideal place to kick off your international career since the
headquarters of a lot of international companies are located in
Brussels;
🔺Easy travel for business, study and holidays thanks to the central
location in Europe;
🔺Democratic prices for education thanks to government support.
The hands-on projects, gave me the opportunity to work on real briefs written by existing local companies, facilitated my interactions with different stakeholders to improve my ownership and critical thinking
Alessandro Palmieri,
alumnus BBM
Study programme
You get to know the business world via cases, projects, company visits and your own internship. Your degree will cross borders via an international week, a European or worldwide study exchange or an international internship.
You can find a detailed overview of the programme via this link:
What can you expect?
HIGH PRACTICAL ORIENTATION
The business world will open up to you through cases, company projects, booster weeks, soft skills development sessions, and an (international) internship as a compulsory part of the programme curriculum. You will experience close collaboration with companies throughout your learning journey. International exchange and double degree opportunities will bring a different perspective to your learning experience. After 3 years, you will be fully prepared for the job market.
Our programmes are invariably situated at the bachelor level, or at EQF 6 in official European standards and they are profession-oriented. More information about professional bachelor in Flemish Higher Education system can be found here.
STRONG INTERNATIONAL VIBE
Studying in a highly international environment will not only take your English to the highest level, but also provide you with a unique opportunity to build wide international network and gain experience in working in multicultural teams. You will also have a chance to brush up a second foreign language and learn more about other cultures through intercultural events organized by our students.
DOUBLE DEGREE OPPORTUNITIES
Last but not least, This study programme offers a double degree option, allowing you to earn two diplomas in just three years. By choosing the double degree, you'll spend both semesters of your final year abroad, studying and doing an internship. You'll graduate with a degree from UCLL and the partner institution if you meet both institutions' requirements.
You can do a double degree in English at the following institutions:
- Finland: Laurea University of Applied Sciences (Helsinki)
- France: Université Clermont Auvergne (Clermont-Ferrand)
- Germany: FH Aachen University of Applied Sciences (Aachen)
- Hungary: Budapest Business University (Budapest)
Finally, you can also do a double degree in French at EPHEC in Belgium (Brussels).
few years ago, I could have never imagined studying would give me the chance to work on an assignment for an international company in the Netherlands with a Brazilian friend
Lotte Burny,
BBM 2nd year student
Campus Proximus
Our students say that the campus is…
- amazing & beautiful
- modern & well-planned
- "very different from the campus in the country where I lived and studied"
Restaurant
Atrium
Computer class
At work after your degree
You will graduate as an allround marketeer. Your job options are varied with a lot of opportunities to grow onto management level jobs.
- Work as a digital marketeer, communication representative, marketing coordinator, market researcher, sales manager, product- or brand manager, …
- If you want to work in Belgium, you also can apply for a 'job seeking year' after graduation.
- As a graduated marketeer at UCLL you will be able to work quickly within both Small and Medium -sized Enterprises as large international companies. Our alumni are active within companies such as AB-Inbev, BBDO, BMW, Deloitte, OHL, KBC, …
- Dreaming of an own company? You will also be well-prepared for that! We get you on the right track during your studies, via Startminds. Our personal student coaching for entrepreneurship.
Continued studies after this degree
Or will you opt for another degree to further strengthen your position on the job market and hone your skills?
Advanced Bachelor
Advanced Business Management - is a bachelor degree you can only obtain after your first bachelor degree. It offers 9 Dutch-taught and 2 English-taught choice trajectories: International Management, Design Thinking & Innovation.
A Dutch-spoken master after a transition programme
After an Advanced Bachelor degree, you can directly obtain your master's degree at VUB in 3 semesters (90 credits). You can choose between a master in Bedrijfskunde (Dutch programme) or a master in Management (English programme).
Alternatively, you can do a 1 or 2 year transition programme to obtain access to these and other masters, linked to your programme.
Continuing education programme
You can also opt for one of our continuing education programmes,
The emphasis on collaborative projects enhanced my marketing skills, laying a robust foundation for future employment... I wholeheartedly recommend UCLL for a practical education tailored to real-world job market challenges.
Hana Tran,
BBM 2nd year student
Contact
Our FAQ page provides answers to a lot of questions. Our staff members and current students are more than happy to talk to you during our (online) info moments. Please check the schedule here
Haven't found what you're looking for? Please contact us via:
- admissions@ucll.be for questions regarding admission requirements, application procedure, tuition fee, blocked account, visa
- bbm@ucll.be for questions regarding the programme content, courses, exemptions, schedules
- KU Leuven Housing Service for questions regarding housing in Leuven
Quality control
This file gives you a summary of the strengths and the points of improvement provided by the committee members and the programme’s most important policy priorities and innovations: