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International Business Management, Marketing (track across Europe)
Welcome! We foster a fun and multicultural community of adventurous, open-minded, and ambitious students and staff. Throughout this programme, you'll get to learn more about yourself, develop your skills, and grow into an agile business professional. After three years, you'll be prepared for future challenges and ready for a successful career as a Moving Mind. Discover the separate webpage as well for more info.
Our Bachelor’s in Business and Marketing offers two tracks: one fully in Belgium, the other across Europe. Explore both to find your next adventure!
Thinking of starting in September 2025?
- Register via the link below, to be invited you to our coming online info events.
Watch our Webinar Recording for more info about the programme.
3 years, 3 countries,
3 perspectives
Studying in three different countries:
- During the first year, you study in Spain, Finland, or Hungary
- During your second year, you study in Belgium at UCLL University of Applied Sciences
- During your third year, you study in the UK, France, Ireland, or Germany
Discover BME
Several well-known international business programmes have joined forces to put together this innovative study track. The diploma you will obtain is equivalent to the Dutch language bachelor degree in Business Management, Marketing. The big difference is that you study in English, in three different countries.
Andres Reyes from Dominican Republic
Is this study track right for you?
- Do you want to discover several countries?
- Do you want to expand your boundaries and explore new horizons?
- Are you fascinated by marketing and communication?
- Do you want to improve your language skills day by day?
Then perhaps this unique track is exactly what you're looking for. After all, your time as a student is the perfect moment for fascinating and, most of all, fun international experiences. You can be sure that your view of the world will change dramatically.
Study programme BME
In the track across Europe you receive an in-depth education in business economics. With a clear focus on marketing and communication. For example, you learn to develop products or services into strong brands. You develop your commercial talent, gain insight into consumer behaviour. You learn how to carry out market research. Of course, after three years, English will have become your second native language. But you will also brush up on your French, German or Spanish.
With this study track, practice is never far away. You get to know the business world via cases, projects, company visits and your own work placement. Find more on the contents of the courses in this detailed guide.
Francesca Putzolu from Italy
You may be eligible for exemptions. Contact us to get an analysis on which courses and numbers of credits you can be exempt from after a comparison in detail.
Tuition fees for BME, the study track across Europe, differ from partner to partner. You find all detailed information on this website.
To apply for this programme, please check our Application Requirements. Should you have any remaining questions regarding admissions you may contact our Admissions Office.
Do you want to know more about the start of the academic year? Find out more on this page.
You will experience multiple campuses depending on which partner you choose for your first and third years. During your second year, you’ll study in Leuven, Belgium, at Campus Proximus—located in the heart of Leuven's business district and just a stone's throw from the vibrant city center.
Discover the other campuses by visiting the separate webpage for #BMEDegree
After your studies
Career opportunities
Are you dreaming of a job as a sales manager, product manager, brand manager, account manager, communication manager, PR manager or market researcher? Preferably in an international environment? Then BME, the study track across Europ of the bachelor degree in Business Management - Marketing is the right choice for you.
Applying for a challenging international role in a company or organisation? This international experience on your CV gives you a clear advantage. After all, you have knowledge and skills that set you apart from your colleagues with an 'ordinary' diploma.
Do you want to continue studying?
- You can move straight on to several international master's programmes at the partner institutions in the UK and France.
- You can opt for the advanced bachelor's programme Advanced Business Management at Leuven University College.
- After a bridging programme you can also go for a master’s in Belgium.
Review the more extensive list of options on the international BME-site.
Tim Strik from The Netherlands
Information request
More info
Find all information about this study track on www.internationalbachelor.eu.
Information request
If you have any further questions about BME, the study track across Europe, please fill out this form.
Quality
University College UCLL is known for the quality of its programmes. It is thus clear that we put a great deal of effort into both quality improvement and quality control. The following principles are key in this respect:
- An appreciative culture of quality assurance throughout the organisation
- Systematic and structural quality improvement
- Stimulation of a critical attitude amongst students, personnel, alumni and professionals
- Continuous input of an independent external critical view
Continuous quality control and improvement
A few years ago, the NVAO (De Nederlands-Vlaamse Accreditatieorganisatie - Accreditation Organisation of the Netherlands and Flanders) virtually abolished the external review committees. Henceforth, each institution decided for itself how quality was controlled. Thus, UCLL devised its own, new system with, amongst other elements, dialogue committees with educational and professional experts. They also systematically asked external experts to examine specific themes, like the interconnecting of education, research and services.